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Screen Time in Museums: Friend or Foe of Cultural Discovery?

In an era where "digital detox" is becoming a major trend and parents are increasingly concerned about their children's screen time, launching a mobile app for museum visits might seem counterintuitive. However, the impact of technology largely depends on how we use it.

Screen as a Tool, Not a Destination

There are two distinct approaches to using digital technology in cultural contexts. The first involves transferring the museum experience to the screen: art puzzles, explanatory videos, or 3D reconstructions. While these tools have their merits, they often divert attention from the actual artworks.
The second, more relevant approach uses the screen as a guide that constantly redirects attention to reality. A digital treasure hunt, for example, encourages children to observe artworks carefully to solve riddles. The screen becomes a mediator that enhances rather than replaces the experience.

The 20/80 Rule

The ideal ratio is where only 20% of time is spent consulting the screen, versus 80% in direct observation. This proportion helps maintain children's engagement while prioritizing real-world experience.

Beyond Museums

This principle can apply to many areas:
  • Hiking: an app that proposes nature observation challenges rather than just GPS tracking
  • Historic cities: routes that make you look up at architecture
  • Botanical gardens: missions to discover plant species
  • Travel: treasure hunts that reveal local heritage

Finding the Right Balance

Amuseemus embraces this philosophy by offering playful journeys that encourage children to actively explore museums. The missions are designed to be accessible while requiring enough observation time to discover collections, without becoming tedious. The goal is to transform each visit into an adventure where technology serves as a springboard to cultural discovery.
Ultimately, the question isn't about banning screens but using them intelligently to enrich our connection with the real world. In museums and beyond, technology can become a powerful tool for exploration and learning, provided we remember it should reconnect us with reality rather than disconnect us from it.
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